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Sell Your Home in Santa Fe


Say farewell to your property and hello to your next adventure.

We aim to highlight everything that makes your home special and unique to find the perfect new steward to honor your labor of love at a price that matches your goals.  We will illuminate the process with transparency and communication so that you can feel at ease, always knowing what is happening and why.

Our team will orchestrate every step, from collaborating on a plan to refresh the physical details of your property, evaluating comparable homes and market trends to arrive at a competitive price, providing professional architectural photographs and a custom website, leading an online and print marketing campaign, keeping you updated on all activity and interest, and once under contract, guiding you through the transaction process to a successful closing.

Success by the Numbers

What We Do for You

101%

Avg. List-to-Sell Ratio 2023

98%

Avg. List-to-Sell Ratio All-Time

20

Avg. Days on Market 2023

30

Avg. Days on Market All-Time

The Process

Prepare

Gather Documents & Refresh Your Home

Preparing for the market is paramount. We will help you gather necessary documents in advance, and discuss pre-inspection options and property disclosures. We will discuss how to prepare for a home inspection and if desired, the CBMP Refresh & Refurbish Program offers access to $30k interest-free to update & improve your home before the market. When all selected improvements are complete, we will discuss staging your home to look its best.

Collaborate

Find the Perfect Price

We will evaluate comparable homes and current market trends to arrive at a competitive market price that achieves your goals. Collaboration is key in this vital step.

Market

Lights, Camera, Action!

We provide all the visual elements to elevate your property, such as ground and aerial images, property videos, 3D virtual tours, and floor plans of the home.

These are used for a comprehensive marketing plan, which can include professional brochures & mailers, magazine ads, a custom website with SEO optimization, social media campaigns, and email announcements to the Santa Fe real estate community and our vast client network.

Go Live

Time to Shine

We will hold open houses & individual showings of your pristine property, invite feedback to further refine our presentation, and follow up with all interested leads.

Update

Keeping You Informed

We send weekly reports of listing statistics, market conditions, and buyer and agent feedback to keep you current on your home’s position in the market. We will discuss every offer received so you understand the fine details of each option and your net proceeds at the finish line.

Contract

Congratulations, You Have Accepted an Offer!

We will guide you through every step of the transaction process, managing paperwork and scheduling, assisting with negotiations, and making sure you feel support and clarity all the way to your successful closing.

Close

Signing the Dotted Line

Time to enjoy the fruits of your labor and fully transition into your next adventure. Please know that we are always here to assist you with any future needs and we love hearing from you!

Connect

Help with Your New Digs

Moving to a new city/state/country is a huge process, and having good help is paramount!

I have a network of trusted professionals across the U.S. and in other countries that are thrilled to assist.

Please let me know if you or someone you know would like to connect with a professional outside of New Mexico!

Custom Website

We provide custom property websites for every home we represent.
Explore

3D Virtual Tour

A 3D tour lets buyers walk your home from a distance, exploring its layout and flow.
Tour

Video Tour

A video tour gives buyers an immediate experience of the energy of your home.
View

High End Brochures & Postcards

Featured at your property and mailed to surrounding areas.

Out-of-State Referrals

For those moving out of New Mexico, we have a network of trusted professionals across the U.S. and in other countries that are happy to help you transition to your new home!
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What's your home really worth?

What's your home really worth?

Your Home Valuation

Thank You! We are going to prepare a customized report with information on the value of your home.
View Our Listings

YOUR NECK OF THE WOODS

We would love to keep you informed on what's happening in your neighborhood!  Reach out to receive weekly updates with properties currently available near you.
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Before & After

CBMP Refresh & Refurbish Program

$30,000 Interest Free to Prepare Your Home for the Market

Learn More

Tips for Home Sellers

Home Selling F.A.Q.

This varies widely by market conditions and individual circumstances.  Many regions do experience a ‘spring rush’, however Santa Fe features many fall art markets and a winter ski season that make it a destination at all times of year.  Working with a broker who knows how to creatively market your home at any time means far more than waiting for a particular season to sell.

There are many indicators to consider, including current inventory, average days on market, average list prices, average list price to sales price ratios, interest rate fluctuations, the list goes on.  We will have an in-depth discussion considering all of these factors and more, to make sure we approach your home sale in the way that works best for you.

It is advantageous to gather your documents and visually prepare your home before putting it on the market.  You never get a second chance to make a first impression.  Working with a local expert (hopefully us) gives you the best chance for success, having your home sell quickly and at the price you want.

Home inspections can make or break a sale.  While not a requirement, a pre-inspection is a great way to learn of any existing or potential issues in advance.  You may then choose to remedy them, or to price your home with this information in mind.  Knowledge is power, and full awareness of your home’s condition will work in your favor when negotiating with interested buyers.

We are required by law to disclose all known adverse material facts about your home.  It is always best to be honest and upfront, and it is ideal to fix any known defects before your home goes on the market.  When preparing for listing, think of and disclose everything you would want to know if you were in the buyer’s position.  On the bright side, you can also include positive information if you are inclined.  Have you been regular with your maintenance?  Have you replaced any major systems and appliances?  It can be advantageous to highlight these favorable details in the property disclosure form.

I will perform a CMA, or comparative market analysis, where I consider similar homes, or ‘comparables,’ that have recently sold in order to determine an appropriate price range.  I will factor in exterior features such as stucco, window, and roof condition, as well as interior features such as square footage, number of bedrooms and bathrooms, flooring, and more.  I will also consider the finishes of your home.  When was the kitchen last updated?  Are the countertops quartz or marble?  What type of appliances?  Comparing these homes and features with location and current market conditions will help us arrive at a competitive market price.

No.  Real estate websites offering estimates of value use generalized formulas and calculations that are not specific to any particular region.  Location is everything, and working with a broker who specializes in your area will result in a far more accurate market value for your home.  Also, New Mexico is a non-disclosure state, and websites do not know how much any homes have sold for.

The assessed value is the ‘tax value’ set by the local tax assessor to determine your property taxes.  It is not the same as the appraised or market value and should not be used to determine the listing price of your home.

A list price is our determined fair market value that we price your home at on the market.  The sale price is the amount you and a buyer agree upon in order to transfer ownership of the property.  The sale price may be more or less than the list price depending on market conditions and specific offers you receive.

Not necessarily.  This plan can backfire, as today’s buyers have a world of knowledge at their fingertips, and overpricing your home can mean that buyers will tend not to look at it.  This may cause your home to be on the market longer than necessary, which could then result in offers lower than would have originally been made had the home been priced appropriately to begin with.  The longer your home sits on the market, the more it develops a perceived ‘stigma’.  People assume there are reasons it has not yet sold.

Furthermore, even if a buyer agrees to an inflated price, if the appraisal comes in significantly lower, this discrepancy can impact the buyer’s ability to secure their loan.  Pricing your home at its fair market value is generally the best approach.

This varies, with an average of 6-12 months.  We will discuss your home and circumstances to arrive at a timeline that works best for you.

Great to e-meet you!

Tell me about yourself. Where are you from? If not NM, have you been here before? Have you ever bought or sold property? What's your favorite food?

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Say Hello

Giving our clients a curated experience is our number one goal and easing the process of buying and selling homes is our passion.

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